Privacy Notice
Last updated: May 6, 2026
This Privacy Notice explains how The Melton Company, LLC ("we", "us", "our"), operating the Loved Daily service ("Service"), collects, uses, and shares your personal information. We act as the data controller of the personal information described below.
1. Information We Collect
- Account information: name, email address, password (hashed), display name, time zone.
- Subscription data: subscription status, plan, billing periods (payment details are handled by Paddle — see below).
- Service usage: daily affirmation assignments, delivery status, login activity.
- Support communications: messages you send us.
- Technical data: IP address, device/browser type, log data, cookies and similar technologies.
2. How We Use Your Information
- To create and operate your account and deliver daily affirmations (contract performance).
- To send service emails such as account confirmations, daily messages, and important updates (contract performance).
- To prevent fraud, abuse, and protect the security of the Service (legitimate interests).
- To improve the Service and develop new features (legitimate interests).
- To comply with legal obligations.
- To send marketing communications, where permitted (consent — you can opt out anytime).
3. Sharing Your Information
We share personal information with:
- Paddle.com — our Merchant of Record, which processes payments, manages subscriptions, handles tax compliance, and issues invoices.
- Service providers / subprocessors — hosting, database, email delivery, and analytics tooling that help us run the Service.
- Professional advisers — legal, accounting, and similar advisers, when necessary.
- Authorities — when required by law or to protect rights, safety, or property.
We do not sell your personal information.
4. Data Retention
We retain personal information for as long as your account is active and as needed to provide the Service, comply with legal obligations, resolve disputes, and enforce our agreements. When no longer needed, data is deleted or anonymized.
5. Your Rights
Depending on where you live, you may have the right to access, correct, delete, restrict, or port your personal information, to object to certain processing, or to withdraw consent. To exercise these rights, email us at meltonmarketingagency@gmail.com.
If you are in the UK or EEA, you also have the right to lodge a complaint with your local data protection authority.
6. International Transfers
We are based in the United States, and personal information may be processed in the U.S. or other countries where our service providers operate. Where required, we use appropriate safeguards (such as Standard Contractual Clauses) for cross-border transfers.
7. Security
We use appropriate technical and organizational measures — including encryption in transit, access controls, and secure authentication — to protect your personal information. No method of transmission over the internet is 100% secure.
8. Cookies
We use essential cookies and similar technologies for authentication and session management. We may also use limited analytics cookies to understand how the Service is used. You can manage cookie preferences through your browser settings.
9. Children
The Service is not directed to children under 13, and we do not knowingly collect personal information from them.
10. Changes to This Notice
We may update this Privacy Notice from time to time. We will notify you of material changes through the Service or by email.
11. Contact Us
Questions about this notice or your personal information? Email us at meltonmarketingagency@gmail.com.